If you're traveling through Japan, there's one place you absolutely must visit—not for luxury souvenirs or high-end fashion, but for a surprisingly fun and wallet-friendly shopping experience: the 100 yen shop.
These stores are Japan's answer to the dollar store, offering an impressive variety of everyday items, quirky finds, and surprisingly good-quality goods, all priced (mostly) at just 100 yen (about 1 USD). From kitchen tools to stationery, snacks to skincare, the 100 yen shop is a paradise of affordable discovery.
What Is a 100 Yen Shop?
A 100 yen shop is a Japanese discount store where the majority of items are sold for 100 yen (plus consumption tax, usually totaling 110 yen). Despite the low price, the products are often durable, well-designed, and incredibly useful.
These stores cater to all kinds of shoppers—from budget-conscious locals to curious tourists. Whether you're furnishing a new apartment, looking for souvenirs, or just browsing, there's something for everyone.
Famous 100 Yen Store Chains in Japan
Here are the most popular 100 yen store brands you'll find across Japan:
Daiso The most internationally recognized 100 yen shop, Daiso has thousands of locations and even overseas branches. They offer everything from home goods to beauty items, and even DIY supplies.
Seria Known for its cute, minimalist aesthetic, Seria is popular among younger shoppers and crafters. Their products are often stylish and Instagram-worthy.
Can★Do With a balance between practicality and design, Can★Do offers unique finds and seasonal goods, making it a great place to pick up Japanese-themed items.
Watts Slightly smaller in scale, Watts stores still carry all the essentials, especially in more suburban or rural areas.
What Can You Buy at a 100 Yen Shop?
Prepare to be amazed by the variety. Popular categories include:
Kitchenware: Bento boxes, utensils, mugs, silicone molds, and rice paddles. Stationery: Pens, notebooks, washi tape, and craft supplies. Cleaning Products: Sponges, spray bottles, brushes, and organizers. Beauty Items: Face masks, hair accessories, travel bottles. Food and Snacks: Instant noodles, rice crackers, candies, teas. Seasonal Goods: Holiday decorations, summer fans, or cherry blossom-themed goods in spring. Travel Essentials: Compact bags, slippers, adapters, and toiletry pouches. Souvenirs: Japan-themed towels, chopsticks, and cute gifts to bring home.
You'll also find tools, pet items, gardening gear, and even clothing accessories like socks or scarves.
Why Locals (and Tourists) Love It
Affordability: Perfect for students, families, and travelers on a budget. Quality: Surprisingly good for the price—many items last far longer than expected. Convenience: Stores are everywhere—at train stations, malls, and even countryside towns. Innovation: Constantly updated stock, trendy designs, and seasonal themes keep things exciting. Souvenir Heaven: Great for bulk-buying gifts without breaking the bank.
Final Thoughts: A Must-Visit Experience
The 100 yen shop isn't just a place to shop—it's a window into Japanese daily life. It reflects the country's value on quality, design, and efficiency—even at the lowest prices. Whether you need travel necessities or just want to enjoy browsing rows of neat, colorful items, the 100 yen store offers a uniquely Japanese kind of joy.
So next time you're in Japan, don't skip the temples or sushi bars—but do make time for a 100 yen shop. You'll walk in for one thing and come out with ten—guaranteed.
