If you’ve ever lived in or visited Japan during summer, you might have heard of “Ochugen” (お中元)—a heartfelt tradition where people exchange gifts to show gratitude and respect.
Ochugen usually takes place in July, and it’s one of Japan’s most cherished customs, especially in the business world and among family and friends. But don’t worry—it’s not about expensive presents. It's more about the thought and appreciation behind the gesture.
Where Did Ochugen Come From?
The tradition has roots in Chinese and Buddhist culture, where people offered gifts to ancestors during the middle of the year. Over time in Japan, it evolved into a way to say "thank you" to those who’ve helped or supported you.
So whether it’s your boss, teacher, relative, or even a close friend, Ochugen is a seasonal reminder to express gratitude.
When Do People Give Ochugen?
The main season for Ochugen is early to mid-July in most parts of Japan (July 1–15). However, in some regions like Kanto and Tohoku, it can extend to the end of July or even into August if needed.
If you miss the deadline, don’t worry—you can still give a gift, but it’s usually labeled as “Shochū-mimai” (暑中見舞い) or “Zōchū-mimai” (残暑見舞い) depending on timing.
Who Gives Ochugen, and to Whom?
This tradition is typically practiced by:
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Employees to their boss or company
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Clients or business partners
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Adult children to parents or in-laws
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Friends or neighbors who’ve offered help
In short, anyone you feel thankful to!
You don’t have to give one, but it’s a kind way to maintain good relationships—both personal and professional.
What Do You Give for Ochugen?
Ochugen gifts are usually practical and consumable, making them easy to enjoy in the summer heat.
Here are some popular choices:
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High-quality fruits (melons, peaches, cherries)
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Assorted cold noodles (sōmen)
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Bottled drinks (juices, iced coffee, beer)
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Local delicacies or specialty snacks
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Bath products or cooling towels
You can find pre-wrapped Ochugen gift sets at department stores, supermarkets, or online in Japan during the season.
💡 Tip: Most gifts are around ¥3,000 to ¥5,000 (roughly $20–$40), but price may vary depending on your relationship.
How to Send Ochugen in Japan
You can:
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Hand-deliver it with a short thank-you message (if local)
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Use a store or online service to send directly with a seasonal greeting card
Don't forget to include a noshi (熨斗)—a decorative strip on the wrapping that indicates it’s a gift. It often has the words “御中元” written on it.
Is It Still Common Today?
Yes—especially in traditional companies, rural areas, and among older generations. But younger people are also embracing Ochugen in modern, flexible ways, often sending small gifts or e-gifts with messages of thanks.
It’s no longer a strict obligation—it’s a gesture of thoughtfulness. And who doesn’t appreciate a surprise treat in the mail?
Final Thoughts
Ochugen is more than just a gift—it’s a beautiful way to pause, reflect, and thank those who’ve made a difference in your life. Whether you live in Japan or are simply curious about the culture, understanding this tradition offers a deeper glimpse into how Japanese people value connection and gratitude.
So the next time summer rolls around, why not share a little “Ochugen spirit” with someone special?